Many software and internet companies with great product ideas and rocket high initial growth rates have failed to achieve product/market fit. But that does not guarantee customer buy-in. Yes, your developers are passionate about cutting edge innovations and want to exceed expectations in all aspects of design. How Should You Include Voice of Customer in Development Processes? In Frost & Sullivan’s survey research on R&D/innovation and product development priorities, 84% of the respondents declare that they employ the voice of customers (VoC) in their product development cycle. It is the most important factor in delivering exceptional customer experience. You may have realized how customer feedback has become a huge focus in recent years. In this article you will find out why incorporating the voice of customers to your strategies can bring your business success. Should the voice of the customer influence product development? As a product manager or a SaaS company owner, what is your main drive in building new products? What impacts your decision-making process? Do you consider customer feedback as well as the voice of customer (VoC) techniques?
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |